Opposite outcome persuasion

I was recently watching tv, and saw a commercial that was expressing how many kids are overweight these days. I'll completely agree with that statement, because when i go out, i never see cute kids anymore. Let's face it, fat kids, while funny, aren't cute.

Anyway, the voiceover was talking about all of the "wrong" foods that the kids were eating, they showed a picture of all of the different types of food. Now, if this commercial is supposed to deter me from eating donughts, fried chicken, muffins, nachos, and other delicious looking foods, they haven't quite convinced me. In fact, all of a sudden, i'm hungry for some fried chicken.

(in constant search of chicken...)